Genetek Revival

Genetek Revival (GR), commonly known as Genetek, is the world's primary cloning corporation. Its dominance rests on control of clone recombination technology: the process that turns stored genetic and memory data into another chance at life. Its subsidiary, Sense-Net, records and backs up clients' minds, supplying the data used in their eventual revival.

Cloning and Recombination

When a client first updates their clone, a small biochip is implanted at the base of the spine. The chip monitors vital functions and notifies Genetek when the client dies, allowing a replacement clone to be activated using their recorded information.

Genetek's business combines biotechnology, memory recording, and the facilities needed to bring clients back. Blank clones are grown in vats and prepared for recombination with an individual's genetic material. Stored memories supply the new body's personal history, making the recording of that history as important as the replacement body itself.

The corporation operates recombination tanks and dedicated revival facilities. In Withmore, its recombination chamber contains liquid-filled vats visible through glass portholes. Automated announcements welcome returning clients and identify when their restored clone data was recorded.

Services and Subsidiaries

• Clone recombination: Activation of replacement bodies using stored genetic and memory data.
• Sense-Net: The corporation's subsidiary for recording and backing up the human mind.
• Afterthoughts Memorial Services: A subsidiary offering recorded holographic last messages. Customers pay to leave a recording that becomes available after their death, and loved ones can pay to view it in private rooms.

Afterthoughts extends Genetek's business beyond revival itself, selling customers a way to leave something behind for those who survive them.

Corporate History

Genetek was already promoting commercial cloning in 2020, with Jenna, the surviving clone from the Jenna X project, serving as its spokeswoman. Its researchers perfected adult clone blanking in 2039 and human memory mapping in 2052, establishing central components of modern revival.

The corporation's history also includes violent enforcement of its patents. Its 2048 conflict with the Russian Syndicate culminated in attacks on Moscow and St. Petersburg. Investigations into Genetek's genetically altered troops helped drive international restrictions on cloning.

In 2061, creating a duplicate of its living CEO brought international intervention and enormous financial penalties. Genetek subsequently opened parts of the clone data brokerage business to competitors while retaining control of recombination.

Its research interests extend to genetic modification. In 2082, Genetek and ViriiSoma announced advances incorporating non-human traits into humans, helping popularize animal cosmetic modifications. Genetek later opposed international restrictions on human genetic modification, arguing that individuals should be free to alter their own genetic makeup.

Public Presence

Genetek's most recognizable everyday items include the canary-yellow jumpsuits and grey slip-on shoes dispensed at its Withmore revival facility. Both use thin, paper-like material and carry the company's logo, making its branding conspicuous on clients emerging from recombination.

The corporation also sponsors Deathball. The Genetek Ghosts wear yellow and purple, and official mesh jerseys carry player numbers and the sport's spiked-ball logo. Through revival facilities, memorial services, and professional sport, Genetek maintains a public presence wherever life, death, and another chance can be sold.