I feel the city could use some social activities to do in groups. And also more a much more defined "celebrity-status". I would enjoy seeing current TV celebrities getting paid by NPC / PC studios to act on a movie. Movies would be sort of short films written in scripts that will give revenue not only to the cinema, but to the studio.
Not only this, but it would also provide some good roleplay. Imagine getting to one street and seeing a group of cameramen and actors! A group of NPCs and PCs trying to salute them, or maybe shouting their complains! For sure, it would cause interesting scenarios everytime a movie is going to be released (say, once every two months).
Post your thoughts on this topic, if possible.