I had a bunch of macros that played the game for me. I'll share what I was doing here because I checked with staff and was told that it was exactly the kind of "playing the game" macros that they did not want people using.
I setup auto triggers based on the crate systems to run crates for me. I could walk my character into ACME, and then not touch the keyboard for a ten plus minutes while they ran around Red turning crates into chyen.
I would have done Gold too, but the limit of 25 macros made it impossible.
On the other hand, I do have macros for 'appear' and as I understand it, that is okay. Same thing for getting dressed / changing outfits. Those are quality of life kind of things. It's easier to run a macro to change all of the appear elements than type what can amount to hundreds of keystrokes.
In my mind, appear macros are not playing the game for me. They are not giving me any advantage over any other players.
I original macros that @Pavane suggested, like setting up a trigger to draw a weapon upon 'drops into a crouch' seem like the kind of macros that are 'bad'. To me, that aligns with what @Mobius mentioned when they said "lightning reflexes" (or something to that effect, sorry I can't scroll back while composing a response).
An example of a borderling macro that is actually not acceptable is one that closes your apartment door behind you.
I had one macro to open my door, and then an auto-trigger that would detect when my character was in the apartment and close the door. I set it up explicitly because I was scared of someone sneaking into the apartment. I was told that is not okay. So now i just have one macro to open my door and walk through it (mostly so I don't have to type out the long door code every time). Once my character gets inside, I manually type 'close x' to close the door.